BLIZZARD ENTERTAINMENT

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Designing a simultaneous pan-european live and digital multiplex show for the launch of the new World of Warcraft opus.

In the course of the worldwide launch of the new opus of Blizzard Entertainment’s famous hit World of Warcraft, aimko designed a 80 minutes multiplex show connecting 6 events in 6 european cities.

In partnership with YouTube live platform, the show also gathered hundreds of thousands of online audience.